New Lands aims to empower women through design.
New Lands creativity is inherently playful. It’s discovery, and experimentation.
The brands core signature has found its footing creating timeless pieces with a reputation for sophisticated colour, detailing and weaving art elements into the fashion work. This commitment to design and curation of wardrobe staples, transcending trends and seasons. 
Inspiration for the brand was born out of a deep rooted interest in art, popular culture, film, love of knitwear and the beauty of nature.

This message is translated through the combination of print, yarns, fabrications and silhouettes.
Empowering women by bringing grace, ease and energy to their daily lives and wardrobes.